Business card and gift-giving etiquette in China
Chinese Etiquette Essentials: A Guide for Learners: Business card and gift-giving etiquette in China
Business card and gift-giving etiquette in China are both important aspects of Chinese business culture that emphasize respect, hierarchy, and proper presentation.
Business Card Etiquette in China
- Business cards are treated as extensions of the person, so presenting and receiving them with respect is crucial.
- Always present your business card with both hands, with the text facing the recipient so they can read it easily.
- The card should be printed with English on one side and Chinese on the other, using simplified characters in mainland China.
- Receive and study the card carefully upon receiving it; do not immediately put it in a wallet or pocket as that is seen as disrespectful.
- Exchange cards standing up during meetings and avoid tossing them or distributing them like playing cards.
- Carry a card case because you will receive many cards, and keep your cards clean and neat without dog-eared corners or stains.
- Include your name, job title, and company details; boasting about your company’s status can be appropriate and significant in China.
- Always address the senior-most person first when exchanging cards and introduce yourself clearly during the exchange.
Gift-Giving Etiquette in China
- Gift-giving usually follows the concept of hierarchy; gifts are generally presented to the most senior or oldest person first.
- Give and receive gifts with both hands to show respect.
- Gifts should be well wrapped, preferably in red, gold, pink, or yellow colors, which symbolize good luck, wealth, and happiness. Avoid white and black as they are associated with funerals.
- Avoid gifts that are overly cheap or excessively expensive to maintain face (“miànzi”); the value should match the relationship and the recipient’s status.
- It is common for recipients to politely decline a gift up to three times before accepting. If the gift is refused outright, accept this politely without pressing further.
- Gifts are not usually opened in front of the giver to avoid embarrassment; the recipient will often open them later in private.
- Suitable gifts include tea, alcohol, fruit for hosts, and health-related items for seniors. Gifts should be thoughtful and appropriate for the business or personal relationship.
These customs highlight the importance of showing respect, maintaining harmony, and understanding social hierarchies in Chinese business culture. 1, 2, 3, 4, 5, 6, 7, 8